Cool Elegance for Early Summer –Traditional Japanese Sweets to Refresh the Senses As the days grow warmer and the air takes on a gentle...

Our special summer-only wagashi, Lemon Mochi , is back in stores starting today! Soft mochi wrapped around a refreshingly sweet lemon...

Our seasonal warabi mochi , a cool treat perfect for early summer, is back again this year. Enjoy its smooth, delicate texture paired...

How about a special kind of wagashi for Mother's Day? This limited-edition sweet, shaped like a carnation and paired with a single...

To celebrate Children’s Day (Tango no Sekku) , we are pleased to offer our annual seasonal wagashi  from May 1 (Wed) to May 5 (Sun) ,...

It's that time of year again 😊　Our Echigo Chimaki is back — a traditional treat wrapped in fragrant bamboo leaves, filled with tender...

📣 Experience the Flavors of Spring and Early Summer with Our New Offerings Starting April 10th! 1. Kashiwa Mochi Celebrate the season...

We are thrilled to announce that Kogane Dango (Sakura)  has won 1st place  in the Sakura Sweets Popularity Contest  held at Sogo...

Today is the first day of spring Higan week (Buddhist services during the equinoctial week) ! At our Hatagaya main store, we are offering...

Great news for our Sendai customers! For one day only on Friday, March 14 , we will be holding a special sales event at #NewDaysSendai8...

Mugwort (yomogi) is a fragrant wild herb deeply rooted in Japanese culinary tradition. This spring, our Yomogi Mochi  is back, made with...

Our Kogane Dango (Sakura) , filled with rich sakura-flavored sweet bean paste, is now on sale and getting great reviews!It’s also entered...

Hinamatsuri, the traditional Japanese festival celebrating girls,  is just around the corner! Make March 3rd a special day with a taste...

This exquisite treat features smooth koshi-an (sweet red bean paste) wrapped in soft gyuhi and dusted with fragrant uguisu kinako,...

Starting February 15, we are introducing Sakura Dōmyōji . Dōmyōji is made from steamed and dried glutinous rice, coarsely ground to...

💝 Valentine’s Day is just around the corner!  💝 Why not add a touch of sweetness to your gift with our adorable Valentine Bear , made...

In celebration of Cat Day (February 22nd) , the ”Gyutto Nyanko Fair”  is now underway!　As part of this special event, we are offering our...

Although the air is still chilly, the calendar tells us that spring has begun. Why not welcome the season a little early with the taste...

Setsubun 👺 This year, it's on February 2nd!　 Welcome good fortune and ward off evil with these charming traditional Japanese sweets. Our...

Introducing the winter-exclusive Yuzu version of our popular Mochi Dorayaki ! With its delightfully chewy mochi-infused batter and a...