With temperatures topping 30°C day after day, it feels like the rainy season in the Kanto region is almost over. ☀️ This is the time of year when we start craving Mizuyokan, a classic Japanese summer sweet known for its smooth texture and refreshing taste. At Furuya Koganean, we offer two ways to enjoy this seasonal delicacy: ◆ Bite-sized Mizuyokan – Available exclusively at our Hatagaya Main Store ◆ Slab Mizuyokan – Cut it to your preferred size. Available at our Hatagaya Ma

Once a year, beneath the stars, Orihime and Hikoboshi are reunited. To celebrate Tanabata, Japan's beloved Star Festival, we have created a limited-edition wagashi set featuring charming Nerikiri sweets shaped as the legendary couple, paired with a yokan inspired by the Milky Way. We invite you to enjoy this seasonal treat and experience one of Japan's most cherished summer traditions. Available: July 4 – July 7 Available at: Hatagaya Main Store & Sogo Yokohama Store Limited

This summer, we're delighted to introduce Mochi no Dorayaki (Lemon), the newest seasonal flavor of our signature Mochi no Dorayaki. Our popular soft and chewy mochi-infused pancakes are filled with a special white bean paste blended with finely chopped lemon peel. The delicate sweetness of the white bean paste is perfectly balanced by the refreshing aroma and gentle citrus tang of lemon, creating a light and refreshing flavor that's perfect for summer. This seasonal treat is

Our seasonal favorite, Lemon Mochi, is back for the summer. This refreshing Japanese confection features a tangy-sweet lemon bean paste wrapped in soft, delicate mochi, making it the perfect treat for the warmer months. For the best experience, enjoy it chilled. The cool texture beautifully enhances the bright citrus flavor and refreshing sweetness of the lemon filling. ❄️ Available for a limited time and in limited quantities. We look forward to welcoming you to our Hatagaya

Our seasonal Mochi no Dorayaki (Zunda) returns once again by popular demand. Soft and chewy pancake layers are filled with zunda bean paste made from carefully mashed green soybeans, offering a gentle sweetness and the fresh flavor of early summer. Following its early online release, in-store sales will begin on Monday, May 25.Enjoy this seasonal treat that captures the taste of the changing season.

With the arrival of early summer, our seasonal selection of chilled Japanese sweets is back once again. As the air grows warmer and carries a touch of humidity, we naturally begin to crave something cool and refreshing.Starting today, May 21, our ecute Shinagawa location begins advance sales of this year’s summer confections. This season’s lineup includes Fūinka, an assortment featuring smooth Mizu Yōkan (sweet bean jelly), refreshing Aoume (green plum), and colorful Mitsumam

To celebrate Mother’s Day, our artisans have created delicate wagashi shaped like carnations.Each petal is carefully crafted by hand, capturing the beauty of a real flower. Made with smooth nerikiri (sweet white bean paste), these elegant confections offer a gentle sweetness and refined texture. This limited-edition set includes two designs: soft pink and marbled.A thoughtful and uniquely Japanese way to say “thank you.” Available in limited quantities at our main store and d

We will be offering limited-edition wagashi for Children’s Day (May 1–5). These handcrafted nerikiri sweets, inspired by carp streamers, are carefully made by our artisans. Quantities are limited, so we recommend ordering early. Perfect for celebrating Tango no Sekku.

From 〈KOGANEAN〉, the concept brand of Furuya Koganean,a limited Mother’s Day gift set pairing our signature mochi dorayaki with softly colored orange carnations. Just a first introduction for now—we hope it inspires your gift selection this year. 🌿 Takashimaya Online Store → https://www.takashimaya.co.jp/shopping/product.html?p_cd=0002460023&sub_cd=001

Spring gently gives way to early summer—and with that transition comes kashiwa mochi , a seasonal Japanese sweet. Soft, tender rice cake envelops a delicate filling,lightly wrapped in fragrant oak leaves.With each bite, the subtle aroma of the leaf unfolds,followed by the gentle sweetness of the filling. We offer three varieties: smooth red bean paste, chunky red bean paste, and miso-flavored paste—each bringing its own character to the season. Available from April 18 at our

To celebrate the early summer season,we are offering Echigo Chimaki ,a traditional Japanese sweet from the Echigo region. Each piece is made from soft, chewy glutinous rice,carefully wrapped in aromatic bamboo leaves.When unwrapped, a fresh, natural fragrance fills the air. Enjoy with the included roasted soybean powder ( kinako ),which adds a lightly sweet, nutty flavor. note; 5 pieces per pack Available at Hatagaya Main Store only Advance orders at other directly operated s

Our popular seasonal zunda (edamame sweet paste) returns,now available online ahead of in-store sales (scheduled for mid-May). Featuring a soft, chewy mochi-infused pancake,filled with richly flavored zunda made from edamame. Enjoy this refreshing taste of early summer, ahead of the season. ▶ Order here https:// furuyakoganean.stores.jp/items/681990c5b7ac3334c829d091

As the lingering notes of spring remain in the air,we are pleased to introduce an early taste of early summer. Starting April 10, Kogane Dango (Zunda) will be available. Zunda, traditionally enjoyed in early summer,is prepared slightly ahead of its season for this release.Made from carefully mashed edamame with a gentle texture and subtle grain,the paste pairs beautifully with our freshly pounded, soft dango. Enjoy this refreshing flavor that offers a glimpse of the season a

Our seasonal Yomogi Mochi returns once again to welcome the arrival of spring. Made with aromatic Japanese mugwort ( yomogi ) carefully kneaded into a soft, chewy rice cake, each piece is filled with gently sweet red bean paste. The natural fragrance and delicate texture come together in a refined harmony, offering a taste that is uniquely of the season. We invite you to enjoy this limited spring delicacy.Available from March 23 at our Hatagaya main store and all directly ma

March 17 marks the beginning of Higan , the traditional Buddhist week around the spring equinox when families remember their ancestors.　At our Hatagaya Main Store, we will be offering our special Botan Mochi (Ohagi) — sweet rice dumplings made with Japanese glutinous rice — for a limited time through March 23 . We prepare four varieties:• Smooth sweet red bean paste• Chunky red bean paste• Roasted soybean flour (kinako)• Black sesame Each variety has its own unique flavor an

Hina-Matsuri is just around the corner. Beginning March 1, we will offer handcrafted nerikiri wagashi shaped as traditional hina dolls. Carefully made one by one by our artisans, these seasonal sweets feature delicate spring colors and refined sweetness. Available in limited quantities each day at our Hatagaya Main Store and other directly managed locations.Hina-arare will also be available (excluding Ecute Shinagawa). Celebrate March 3 with a touch of Japanese tradition and

According to the traditional calendar, spring has arrived,and the sunlight has begun to soften. We are pleased to introduce Sakura Mochi to our seasonal selection. Soft and pleasantly chewy rice cakefilled with smooth red bean paste,offering gentle sweetness and a delicate hint of cherry blossom. While the air remains crisp,we invite you to enjoy an early taste of spring.

In Western cultures, it is common to give a teddy bear along with flowers or chocolate on Valentine’s Day or birthdays. Bears have long been cherished as symbols of affection, warmth, and the feeling of holding someone dear. Inspired by this tradition, our wagashi artisans created the Valentine Bear — a seasonal piece of jo-namagashi (traditional Japanese fresh confectionery). Chocolate may be the main gift.But as a gentle companion that carries your feelings, wagashi offer

According to the traditional calendar, spring has arrived.Yet the air is still cold enough to turn each breath white,and the chill of morning and evening lingers. That is precisely why—why not taste the first hint of spring through wagashi? To welcome Risshun , the beginning of spring in the Japanese calendar,we have prepared three kinds of cherry blossom–inspired Japanese sweets . Kogane Dango (Cherry Blossom) Soft, freshly made rice dumplings filled generously with cherry

Setsubun is approaching. In Japan, Setsubun marks the transition from winter to spring. It is a traditional day to drive away misfortune and welcome good fortune,just before the arrival of Risshun — the first day of spring. To celebrate this seasonal moment,we present our handcrafted Nerikiri sweets shaped as an Oni (demon) and Okame,available from February 1 to 3. A small taste of Japanese tradition,enjoyed quietly, one season at a time.